C. Booth
Last Updated on January 7, 2021
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#9 – Having a Hard-to-pronounce Name
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This one isn’t fair. But science is science. Researchers at the University of Leuven, New York University, and the University of Melbourne, found that individuals who have complex last names are often judged negatively.
During an experiment in this study, participants read a newspaper article about a man running for a local council election.
Some of them read about a man with an easy-to-pronounce last name ‘Paradowska or Lazaridis’ while others were given a harder-to-pronounce name ‘Leszczynska and Vougiouklakis’.
Finally, participants who were provided with the simpler name said that he was a better candidate for the government position than those who read about the man with the hard-to-pronounce name.
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#10 – Name-dropping
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It is usually tempting to mention that famous artist to impress your conversation partner. But this technique can backfire. Name-dropping makes individuals seem less likable as well as less competent, according to researchers at the University of Zurich. For the study, University of Zurich students interacted with ‘partners’ (who are actually researchers) via email.
In some emails, it was mentioned that Roger Federer was a close friend and that they’d worked out together, in other emails, Federer was mentioned as just a friend. In the third set of emails, the partner wrote that they were a fan of Federer or didn’t mention the famous tennis player at all. Results demonstrated that the stronger is the supposed link between the partner and Federer, the less the partner was liked.
This means that the more you use name-dropping, the more people will dislike you. The researchers concluded that it was mainly because people felt that their partners were being manipulative.
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